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Business presentations are a very important and frequent part of doing business. A lot of the times, sales depend on a successful presentation. However, more often than not, they are maligned as boring. But that doesn’t have to be true: you can make your presentation informative and interesting for your audience. It’s not simple – people are easily distracted, but it’s possible not to bore your listeners to death.

Here are a few rules to follow for a good presentation.

Keep it Concise

There’s nothing worse than a long ramble with a lot of extraneous information. Stick to your key points, illustrated with an interesting example or two. Your audience is unlikely to be interested in too much background. Instead, focus on their perspective. How does your data pertain to them? What use can they have, and what problems of theirs can you solve? Your presentation should have a clear purpose, and it’s your goal to achieve that purpose. Everything that doesn’t serve that goal directly can be cut. Tailor your presentation for your audience – are they knowledgeable about the field and comfortable with the terminology. A lot of the times, if you misjudge the level at which you should speak, you will miss the target completely.

Bust Out the Unexpected

The unexpected is what grips the imagination. It can be a particularly surprising statistic, or a fascinating example. Some speakers choose to use interesting props and other visual aids. Whatever it is, if it can wake your audience up and draw their attention, then use it. In general, presentations that sell an idea, do much better than the extremely pragmatic ones. People are tired of products, but they still want certain values. If you can turn your presentation into an interesting story that will appeal to their value system and somehow connect your product to their life, you have a much higher chance of winning them over.

Mind Your PowerPoint

PowerPoint is at the heart of every presentation, but that doesn’t mean that they all need to look exactly the same. A professional PowerPoint presentation can make all the difference. Everything matters: the font, the pictures, the layout. Instead of spelling out every single detail, your presentation should contain key points, that will drive home the point you are trying to convey. The font should be large and easy to read – novelty fonts might seem unprofessional and should be avoided. The color scheme should be eye-catching but pleasant. The point is, the PowerPoint is there to back you. That means you are the main show, and the slides are just a supporting act.

Rehearse to Perfection

Don’t just prepare your presentation and then think that you’ve done everything that you can. You need to rehearse your delivery until you have ironed out every single glitch. If you are feeling self-conscious and uncomfortable in your delivery, people will feel it and they will tune out. Confidence comes from feeling secure – and you will feel secure if you know your material inside and out. Weed out beginners mistakes such as speaking in monotone, going too fast or too slow or flubbing your slides. It’s always a good idea to add a bit of flair. There’s no need to overdo it, but a touch of the theatrical and a joke or two are sure to help you keep your audience’s attention. Be authentic and true to yourself – you will be much more likely to forge a connection with your audience.

With just a bit of effort and thought, you can create a powerful presentation that will help you close the deal, instead of boring your audience to tears.


Designing an office is more than just a question of aesthetics. The way an office is set up can significantly influence the mood and the productivity of those who occupy it. There are some universal rules to follow for all employees and all industries, but at some point, it’s best to consult with the employees personally and find what works on an individual level. The goal isn’t just to have an environment in which everyone works harder, but the one where everyone is comfortable and able to cooperate without too much friction.
The Colors
Wall and furniture color can have an […] Continue Reading…


The only thing in life that never changes is the fact that things change. Whether you’re older now and your kids are gone, or the sheer expense of owning a home is starting to feel unreasonable, downsizing from a house into an apartment might well number among the changes you’ll experience. If you’re thinking about downsizing, here are some things to look for when you go from owning to renting.
No Maintenance Required
One of the most favorable aspects of renting for most people is the freedom from the burden of maintenance. When you rent, if the plumbing backs up, you […] Continue Reading…


Owning equipment is by far the most convenient way to use it – it’s yours, for better or for worse. On the other hand, while owning desks and computers for your business goes without saying, buying everything sometimes isn’t the best solution. Even if you opt for buying used equipment, your finances will likely be in worse shape (even in the long term, depending on your business type) than renting what you need.

Advantages of renting equipment are numerous, so let’s take a look at some of the main benefits.
Renting is Cost-Effective
Despite what many think, ownership doesn’t always beat renting […] Continue Reading…


Want to quit your job and start something new on your own? Looking for start-up ideas to consider?

Let’s take a look at 4 potential businesses that are worth considering.
This kind of work requires verbosity, language skills, and certain computer skills (which most of millennials already have). It offers a wide range of jobs, such as content and SEO writing, proofreading, ghostwriting, and web page writing.

This type of work is usually freelance based, meaning you could be lounging in bed and getting paid for it. If you’re well experienced and good at what you do, companies may offer you a […] Continue Reading…


Working in a big and successful company makes you always strive for more, so you ask for a well-deserved raise, wish to bring in more clients and try to be the best employee you can. However, sometimes this just isn’t enough for you and your peers, so you decide to do something even bigger. A management buyout, for example, is quite common nowadays and it involves a group of managers who decide to purchase the business of the company that currently employs them. Thus they become owners, which is always good.

If you’re interested in making such a change, […] Continue Reading…


You may think that your limited liability company (LLC) will limit your personal liability if someone sues your company. But will it? In reality, this liability protection can be breached purely based on the way you run the company.

If there are multiple members in the LLC and one member exposes the company to liability, are all the other members protected in their personal assets? Will a court limit any claims strictly to member contributions, or will it reach behind the protections you think you have, and come for your home, your spouse’s income, or any other personal asset?

A court […] Continue Reading…


Change is vital for success, and moving your office may be quite daunting. Whether it’s because your business is booming, or you want to get closer to your current consumer, explore new leads, improve and expand facilities, or you simply want to cut costs, moving to a new location can be the next step in your business’ success story.

However, moving shop has its own set of challenges and specific problems, and knowing how, when and why to successfully re-locate your office may mean the difference between making it big or falling short of your ultimate goals.

This article will give […] Continue Reading…


If you are among those who have always wanted to start their own business but the notion of leaving the current 9 to 5 job seemed too risky, do not give up on the entire idea yet. The best way to go is to gradually start developing the kind of work you dream about as a side business. The risk involved is significantly lower and if the success starts to grow, giving up your current job will not seem that scary anymore. Consider these ideas; there is a great chance you will be able to find one that will […] Continue Reading…


Currently among the most popular ways of doing business, startups are often thought of as something that is designated to rise fast and fall quickly. Despite this misconception, proper startups often turn into quality companies that thrive in success as the years go by. In order to run a quality business, getting introduced to the basics of starting a startup is necessary.
The Main Idea
Simply jumping into the world of business based on the need to achieve success is important, yet far from enough. Startups that are a result of starting a business for the sake of business are the […] Continue Reading…