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Alan Mater, Basic PLUS Author

Alan Mater - Ezine Articles Author

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Ezine Marketing Articles - By Charlie Page




World Class Customer Service
Copyright © Charlie Page

Every day we hear reports about a "soft" economy. One expert predicts a long recession, then 15 minutes later another expert predicts a quick recovery. All of which leaves customers confused. How can we ensure that we will attract and maintain customers during good times and lean times too? By giving them WORLD CLASS customer service. Let's look together at three "rules" of world class customer service and see how we are doing.

======= The Customer Is Still King (Or Queen)

The first thing we must realize is that customers need to feel important. Many of them feel that *their* business is what keeps us in business, without regard to the size of their purchases. Some customers don't mind reminding us of that fact every time they see us!

They're right to a large degree. Most businesses today could lose their largest client and survive. Not many businesses could lose the smaller, regular customer that is the lifeblood of their cash flow.

Rule 1 -- Never Forget the Customer is King

======= Stop Small Problems At The Source

No matter how hard we try, we won't please all of the people all of the time. This is where our problem solving and communication skills come into play. The rule here is to nip problems in the bud before them bloom into disasters.

We all know the stories of a simple miscommunication that, when passed down the line, becomes something much more than simple. The sooner we intervene in problems, the better. Wal Mart does especially well at this, instructing associates to literally walk a customer to exactly what they are looking for, thus preventing confusion and any hint of less than excellent customer care.

The more we are willing to invest the small amount of time necessary to stop small problems from growing, the more time and lost business we will save in the long run.

Rule 2 -- Prevent Small Problems From Becoming Disasters

======= How Well Are You Doing?

Finally, there is customer feedback. Rarely will you see a customer more delighted that when you spontaneously ask them how YOU are doing. Many of us are afraid to ask, thinking that the customer may unload on us and waste our time. Yet nothing is farther from the truth. While they may unload, this is *no* waste of time.

Customers almost always feel that their opinion (good or bad) is not being heard. Let customers know that not only is their voice being heard but that policy is being shaped around that opinion. We always hear from the minority that believe they must complain to get what they want. Here's a chance to let our customers know we value them and hear from that "silent majority" of happy customers as well.

Rule 3 -- Ask Customers How YOU Are Doing

There you have it. Three quick "rules" which, if we follow them, will ensure that we are in touch with our customers, can prevent small problems from growing and help us learn what our customers *really* think of us.

When we adopt an "attitude of gratitude" and actually THANK customers for no more than simply being our customers, relationships bloom and good things begin to happen.

Your clients may never meet you in person. Yet, the more personal the attention you give them and the more informed you are about their needs, the more loyal they become.

Charlie Page is the owner of the Directory of Ezines, the first and most comprehensive list of quality ezines that accept advertising available on the Internet. Charlie can show you how to sell more products and earn more affiliate commissions using the Internet's #1 marketing method ... ezine marketing!

Directory of Ezines

The first and most comprehensive list of quality ezines that accept advertising available on the Internet.

Learn how to sell more products and earn more affiliate commissions using the Internet's #1 marketing method ... ezine marketing!

Click here to learn more ...

Is a Home Business Right For You?

Every morning as people wake up and make the commute to work, many dream of the day when they will finally work for themselves. Every time the boss lets someone know that they must give up their weekend plans for the good of the company, people contemplate the benefits of being the owner of their own business. [read more...]

Feature Article: By Alan Mater, Site Owner

Feature Article: Create the Right Mindset to Succeed with a Money Making Home Business

Copyright © Alan Mater -

Alan Mater

There are many reasons to start a money making home business. Some for the extra money, others for the freedom. While the reasons differ, there is one thing that seems to always be true.

You must have the right mindset. No matter what your intentions are for starting your own home online business, without the right mindset you're setting yourself up for failure. Harsh, but true.

According to the U.S. Small Business Administration (, over 50% of small businesses fail in the first year and 95% fail within the first
five years.

This is very sad. It has nothing to do with not having the right intentions. You can dream big and have realistic goals that you want to achieve, but there is an underlying factor involved, and it is the key to your success.

"Whether you think you can or whether you think you can't, you're right!" - Henry Ford

So many people go into business with the wrong mindset. Sometimes their goals are just plain unrealistic. For most though, they have a lot of doubt; they have a lot of fear of the unknown.

Fear is healthy, but it shouldn't stop you from accomplishing your goals. If you have the mindset that you want to succeed, then you will. If you have the mindset that you will fail, then you already have.

I started this website with a lot of unknowns, but that didn't stop me from accomplishing my goals. I take the doubt that I have and transform it into positive energy. I put that positive energy to good use. A positive mindset is a good mindset to have.

You can accomplish anything with a positive mindset. If you're looking to earn extra money from home by getting paid to take surveys, data entry jobs or start an online business, then what is stopping you? The only thing keeping you from your goals is yourself.

Do you have the right mindset?

When searching for a home business online opportunity or ideas to earn money with the internet, don't think that you can't do it or that you're not good enough. The truth is that ordinary people just like you are making a very nice income from the comfort of home.

The good news is that you can too. Just find the right making money online opportunity that will help you achieve your goals. With the right mindset, nothing can stop you!

About the Author:

Alan Mater is a freelance proofreader and an affiliate making money online. He is a proud member of the Plug-In Profit Site and is always looking to help others achieve success online. Sign up for his free newsletter and be sure to visit Alan's Home Money Making Blog.