Copyright © Alan Mater
http://www.ReplaceYourSalary.comMost people don't really understand how to best use ezine article promotion methods to promote a product or service, or even their favorite affiliate program. They know they are supposed to write an article, add some kind of clever offer in the text or in their resource box and convince editors to publish their article. However, there is a very clever way to use your article to promote a product like you've never seen before.
I'm going to share it with you right now. There are only five steps, and they are all super simple...
Step 1: Choose the product or service you want to use for your article promotion.This one is a no-brainer. This doesn't include your newsletter -- we're talking about an actual offer that you'll earn profits from when readers make a purchase. Decide what it is that you want to promote through your free ezine article promotion and then move on.
Step 2: Determine your "useful, but incomplete" approach.Provide your reader with "useful" information (something of value that they can actually apply), but make certain that it is "incomplete" in that they can better use the information you provide by making a purchase.
That's "useful, but incomplete," and it works like a charm.
You want to use your content to build up to your desired response. Your goal is to promote a product or service, so give your readers content and then make them an offer that allows them to fully utilize the content, gain extra knowledge from the content or maximize the content in some way.
Step 3: Turn your approach into a tips list or tutorial.==> "How to Generate More Subscribers, Sales and Profits With Automated Follow-Up Messages."
==> "7 Powerful And Profitable Ways To Use Autoresponders To Skyrocket Your Sales and Subscribers!"
==> "Want to Increase Your Online Profits And Leads? Here are 7 Ways to Do It"
That's all there is to it. Determine the end result you want to achieve. Determine how you want to get there with a "useful, but incomplete" approach. Develop a list, or even a step-by-step tutorial for your article that leads the reader along.
With each new "strategy" that you share, you can make the reader believe that they need your upcoming offer, and lay the foundation for them to accept the offer.
Step 4: Expand on each point that you make to build your content.Again, this is super simple. Just "fill-in-the-blanks" to complete your article.
Write 1-2 short paragraphs for each point that you make. Provide quality content. You will see poor results if the information you provide isn't useful.
Remember, your article promotion is meant to presell the reader on the idea that they will need the product you're promoting.
Step 5: Put on the finishing touches on your article with the "five pillars."There are five key elements that you should always do to finish up your ezine article. Don't skip any of them because they are all critical...
==> Re-read your article.
==> Use your resource box to promote your product or offer.
==> Have a trusted friend, relative or co-worker check your article for grammar and typo errors.
==> Zip your new article out to your every publisher you can.
==> Profit from your work.
If you've covered everything that I've mentioned, then profits are almost certain to start rolling in since you now know how to correctly promote a product with ezine articles. Be proud of your article promotion accomplishments… you deserve it.
About the Author:-----------------------------------------------------------------
Alan Mater expands on the idea of using Ezine Articles in his eBook
"5 Easy Ways to Use Ezine Articles to Promote any Product, Service or Affiliate Program". He offers more tips like this in his
Online Marketing Training Newsletter to provide you with more
ideas to earn money.
-----------------------------------------------------------------
NOTE: You have full permission to reprint this
article within your website or newsletter as long
as you leave the article fully intact and include
the "About The Author" resource box. Thanks! :-)

Labels: Article Promotion, Ezine Articles, Promote A Product